Customer Experience Design

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About Course

Customer Experience Design (CXD) is the strategic process of creating meaningful, seamless, and memorable interactions between a business and its customers across every touchpoint. This course introduces learners to the principles, tools, and methodologies used to understand customer needs, design customer journeys, and deliver experiences that drive satisfaction, loyalty, and business growth.
By the end of this course, participants will be able to intentionally design customer experiences that align with brand values and exceed customer expectations.

What Will You Learn?

  • By the end of this course, learners will be able to:
  • Understand the fundamentals of Customer Experience (CX) and its business impact
  • Identify customer needs, expectations, and pain points
  • Create customer personas and customer journey maps
  • Design meaningful and consistent customer experiences across touchpoints
  • Apply CX design principles to real-world business scenarios
  • Measure and improve customer experiences using key CX metrics

Course Content

Creating a strong Digital Marketing

  • Lession 1: Understanding Customer Experience (CX)
  • Lesson 2: Customer Journey Mapping & Research
  • Lesson 3: Designing & Improving Customer Experiences

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